tom.basson

On Monday I reviewed the game-changing book “Your Brain at Work” – by David Rock. The techniques offered in this book are solidly grounded in research, but what makes the book stand out is that the author does such a great job in explaining the neuroscience behind the ordinary working of the brain and the practical impact of it, that these simple strategies seem to arise naturally – and best of all they stay with the reader. Here are a few key takeaways for me from the book:

Surprises About the Brain

  • Every time the brain works on an idea consciously, it uses a measurable and limited resource.
  • The less you hold in your mind at once the better.
  • Switching between tasks uses energy; if you do this a lot you will make more mistakes.
  • If you do multiple conscious tasks at once you will experience a big…

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